Tag: Backlinks

52 Tools And Counting: Mostly Free SEO Tools – I Actually Use

52 Tools And Counting: Mostly Free SEO Tools – I Actually Use
52 Tools And Counting: Mostly Free SEO Tools – I Actually Use

Work In Progress

Thanks for checking in with Ultimate SEO, this site is a side project as my client’s sites are the main one.  This means I may often have edits and unfinished elements to circle back too.  I encourage you to feel free to let me how this site could be better using the contact form.

Ultimate SEO”

Bad Backlinks: 100 Sites You Don’t Want A Backlink From.

Bad Backlinks: 100 Sites You Don’t Want A Backlink From.
Bad Backlinks: 100 Sites You Don’t Want A Backlink From.

Bad Backlinks

UltimateSEO.org has backlinks from about a thousand domains.  In a recent review of these I found an odd reoccurring link from multiple domains but all with the same content and titles.  I was introduced with “The Globe” which charges sites to NOT list them or makes money from SEOs paying them to not backlink to them.  At $36 a link they’re likely insane and I bet its bringing in some money.  But before we go all crazy and start paying Ransomlinks (if its not a word I claim it … Ransomlinks are backlinks from bad sites meant to lower your SEO score unless you pay to not be linked too.)

In reviewing the situation I ran across a list of the most disavowed sites.  I figured Id share that with you below, but before I do what outcome did I choose for these bad links pointed to my site?

  1. Option 1 Pay: Heck No! Then the terrorists win.
  2. Disavow: No! Don’t use disavow unless Google has placed a manual action against your site.  I’m skeptical anyhow of the tools purpose and Google itself says there is no need to use the tool unless you’ve been penalized and told by them you are being penalized.
  3. Do Nothing: Yes! Don’t do anything. Google likely knows about the Ransomlinks scheme and has already penalized the site by deindexing it.  There are so many random domains its going to be a mess to address so let it be unless you have a seen a negative affect.  In other words…before you saw your leg off wondering if that spot is cancer…stop and find out.
  4. An idea: 301 Redirect Them…seriously…all of these links point to a subdomain that until now hasn’t existed.  Most others who are talking about this site note a similar subdomain targeted.   I could create the targeted subdomain and redirect all links to it from my site back to theirs.  🙂  

I’m opting for the third as I dont have any indication that Google cares about these Ransomlinks.  They may actually bring some random traffic of use so redirecting them would take that from my site.

[democracy id=”2″]

And now the most disavowed sites…

Most popular websites disavowed by webmasters

1blogspot.com
2blogspot.ca
3blogspot.co.uk
4ning.com
5wordpress.com
6blog.pl
7linkarena.com
8yuku.com
9blogspot.de
10webs.com
11blogspot.nl
12blogspot.fr
13lemondir.com
14blog.com
15alonv.com
16tistory.com
17searchatlarge.com
18dvpdvp1.com
19typepad.com
20nju-jp.com
21bluehost.com
22wldirectory.com
23tumblr.com
24hyperboards.com
25directoryfuse.com
26prlog.ru
27informe.com
28ligginit.com
29theglobe.org
30pulsitemeter.com
31articlerich.com
32weebly.com
33the-globe.com
34blogspot.no
35theglobe.net
36articledashboard.com
37dig.do
38seodigger.com
39cybo.com
40fat64.net
41bravenet.com
42cxteaw.com
43askives.com
44mrwhatis.net
45insanejournal.com
46xurt.com
47freedirectorysubmit.com
48commandresults.com
49sagauto.com
50internetwebgallery.com
51freewebsitedirectory.com
52ewbnewyork.com
53000webhost.com
54tblog.com
55directorylist.me
56analogrhythm.com
57snapcc.org
58bravejournal.com
59weblinkstoday.com
60m-pacthouston.com
61linkcruncher.com
62tripod.com
63cogizz.com
64niresource.com
65over-blog.com
66ogdenscore.com
67free-link-directory.info
68alikewebsites.com
69folkd.com
70djsonuts.com
71uia.biz
72bangkokprep.com
73forumsland.com
74punbb-hosting.com
75hostmonster.com
76blogspot.in
77siteslikesearch.com
78bookmark4you.com
79siliconvalleynotary.com
80listablog.com
81poetic-dictionary.com
82linkspurt.com
83cultuurtechnologie.net
84azjournos.com
85exteen.com
86articletrader.com
87blogspot.com.au
88delphistaff.com
89altervista.org
90media-tourism.com
91woodwardatelier.com
92holdtiteadhesives.com
93lorinbrownonline.com
94tech4on.com
95popyourmovie.com
96trilogygroveland.com
97foqe.net
98directorybin.com
99eatrightkc.com

Ultimate SEO”

How To Rank Your Site On Google…Forget the Keywords

How To Rank Your Site On Google…Forget the Keywords
Ultimate SEO

Well don’t totally forget the keywords but I think if you spend more than 5 minutes on keywords you’re going to be pretty surprised by some purported data I stumbled across.  As you likely know Google uses about 200 factors in determining your sites ranking.  I personally have place a lot of emphasis on speed and backlinks and while I have thought it was important I must admit I didn’t give the social media factor as much attention as I should.

The first big thing to not is that 10.3% of ranking is CTR so if you have ever seen your content just jump up on the rankings and then slowly (or quickly) taper off as time goes its likely that people are clicking on you less and less as you slide below the pages.  Its the single biggest impact.  I feel Google gives you the benefit of doubt at first ranking you higher than average and then they allow people to determine if your site is worth it.  That’s important to consider and similar to conversion rates.

When we take human behavior out we have largely backlinks and social media deciding your ranking ability.  These make sense, if no one is talking about you but they are about your competition and more people click on your competitors site who also has the most backlinks you’re wasting your time trying to get your keywords exactly right in the headers, description and title….they combined contribute a value of 5  where backlinks are over 120.

If you’d like to access the Data Studio report directly you can visit https://datastudio.google.com/open/1lNt4SYd4jrfXWMo9HPKvrj1FWFO0oxG4

If this graphic surprises you it might be a good plan to check out our SEO Store or Upwork Profile.

Ultimate SEO”

Backlinks 101 – SEO’s Off-page Often Ignored Power Ranker

Backlinks 101 – SEO’s Off-page Often Ignored Power Ranker

First off a little disclosure this article over laps the Backlinks category of the FAQ.

What Are Backlinks?

Backlinks are links from other sites.  Think of them as votes of affirmation.  Only one vote can come from a domain so for SEO purposes it doesn’t matter if there are 100 or 1 link from the same domain one link is the count you gain.  Subdomains are viewed separately…thats why yourblog.tumblr.com isn’t a tumblr backlink.  Now those other links may increase traffic to your site but in regards to SEO value its one vote.  Some call this metric “Domain Pop” … how many different domains link to a site.  It’s also gotten more complicated as people would host multiple sites on a shared IP.  How many backlinks come from different IPs is “IP Pop.”  It’s common to see a little higher domain pop than ip pop but if its a huge gap its suspect.

The more domains that link to you the more authoritative you must be right?  Well Kinda.  If 1000 domains link to your site you likely are more authoritative than a site that 3 sites link too.  Not all domains or votes or backlinks….are the same.  A link to your site from UltimateSEO.org carries with it the weigh attributed to that site by its backlinks.  People refer to this as “link juice” basically the backlinks coming in to a site fuel the backlinks leaving a site.

Link juice prevents someone of registering 10 new domains and making 10 backlinks to their original site because those ten new sites probably lack link juice from their own backlinks.  Generally said though backlinks increase a site’s domain athority or citation flow.  Different companies refer to the authority of a site differently.  Beyond DA and CF there is also LIS but I have found DA to be the best singular indicator of a sites worth.

You can see a site’s backlinks from many indexes, most are paid.  Ultimate SEO recommends Monitor Backlinks if you want a tool that is really good at backlinks.  UltimateSEO received nothing for that endorsement.  The endorsement or vote …. as you see it’s a backlink.

What Kinds Of Backlinks Are There?

No-Follow vs Do-Follow Backlinks

Beyond saying Good and Bad there are actually a couple to be aware of “follow” or “do-follow” and “nofollow.”  They get their names by the instruction they give search engine crawlers…no follow links mean don’t follow this to that site.  In theory a regular link is a follow link and serves as the backlink you ultimately want.

Some reason folks went a little crazy and no-followed everything … even internal links.  No-follows were meant to combat link building schemes such as blog comments.  While its fine to have no follow links to your site there should be a limited mixture of them in relation to your actual do-follow links.  No-follow links are still indexed and I feel strongly have some SEO value still even if its just to drive traffic to your site.  In the end you want do-follow links because they come as full fledged votes for your site, where as no-follows are more or less saying “here is this link to a sight I don’t want to be associated with necessarily.”

It’s that distance that makes “no-follows” a poor source of SEO efforts and its why you should use them sparingly in internal links.  Why would you send a signal to Google that you don’t stand behind an internal link to yourself?  Some try to hold onto all the link juice coming in and no-follow” every external link, this is a poor practice and its been shown that linking your content to relevant good external content helps you.

No-Follow Internal Links…Just Don’t

I rarely use no-follow links, I kinda think they system there is broken so I just follow them all.  Sometime ago people started no-following everything and lead their link juice to specific pages they wanted to rank.  Since this was a misuse of the no-follow Google changed how it handled no-follows, it doesn’t keep the juice in your site or on a page it just disappears.  No-follows take the same amount of link juice as a regular link but no one gets it.  Pointless then right?  We’ll debate that more another day.

What Is Anchor Text?

Anchor text is the “keyword” of a backlink.  Ultimate SEO for example is anchor text for the link http://blizzardseo.com which that link had no anchor text.  Anchor text defines the backlink vote.  If enough people make a link to your site like “Miserable Failure” it will teach Google that the target of that link is a miserable failure.  This happen to George W Bush’s White House biography page long ago and is called a “Google Bomb”.  It’s that old saying…if you say something often enough it can become true.

How Many Do I Need?

A lot.  You need as many as you can get from as many places as you can get them.  Just keep in mind that a backlink from my personal site isn’t as powerful as a backlink from the CDC.gov website …. they have the authority.  Thats also why .edu and .gov backlinks are especially coveted.

BacklinksA quick rule of thumb to determine how many you need is to simply Google the keyword you are attempting to rank for….lets say “cool music from the 60s.” I get pastemagazine.com leading the pack.  According the SEMrush.com that site has 2.7 million backlinks coming from 36,700 domains on 44,300 IP addresses.  So roughly keep that your target if you want to rank #1 for “cool music from the 60s.”

How Do I Get Backlinks?

Many ways….the Gods honest truth is to do it the obvious way …. by having content worth linking too.  If you want a page to rank at the top you need a site thats fast, optimized on page, has relevant … awesome content … and people will backlink to you.  Over years and years and years and you’ll need to keep that content better than everyone else’s … thats not super realistic though.  Sometimes the best content is on page 2 and it’ll stay there…I often Google something and skip the first things just cause they are often just the most SEOed things.  BUT most people by far pick the first result, then the second and so on.

What Are Some Popular Link Building Techniques?

So you need to prime the pump and simulate organic growth and popularity and now you’re in a link building scheme.  Some are looked down upon more than others but make no mistake any attempt to gain backlinks is a link building scheme.  Press Releases, Guest Blogging, Commenting in Forums, making profiles on other sites, link swapping, selling or buying links and finally PBNs.  PBNs are private blog networks where you make zombie sites that link to your important site … but considering that the example above had 37,000 domains linking to it how effective is a network of say 200 sites?  Well surprisingly effective…and thats why Google hunts PBNs like Buffy the vampire slayer.

Thats our Backlinks 101…I’ll talk more about some of these concepts in future posts.

Ultimate SEO”

Updates That Matter AND Updates That Don’t :SEO Basics

Updates That Matter AND Updates That Don’t :SEO Basics

Creating A Private Blog Network: PBNs In 2019 For SEO

Creating A Private Blog Network: PBNs In 2019 For SEO
Typical Parts Of A PBN
Each PBN site will include registering the domain, setting the name servers and hosting the site.

First and foremost the most important aspect of your Private Blog Network is randomness.  Consider what pattern or foot print your PBN might have and avoid that commonality.

patterns that give away a PBN
Patterns and commonality to avoid in building a Private Blog Network

Good PBNs Are Random, Start With Different Name Registrars

First off you need private domain registration, if not private then you’ll need people and addresses from all over.  If you always use Godaddy you’re going to have to try out others to avoid a pattern.  Incidentally if you always use Godaddy you’re getting ripped off as they will charge you for privacy and many others don’t.  Some popular Name Registrars are 1and1.com namesilo.com namecheap.com cosmotown.com each of these can save you a considerable amount over Godaddy considering they offer free private registration and using more than one breaks a pattern.

Each time you add a new site to your PBN you need to approach it from the beginning as if you’re playing a character in a story who has never made a website before, when I say that I mean if you know you have a site on Host A and you like that host you’re making decisions based on previous sites and are more likely to create a pattern.  Forget Host A how would you find a host for the first time?  Google popular web hosts and pick a cheap new partner.

One thing that’s really beneficial about building PBNs that is more helpful to you in the long run is the forced exploration.  After you’ve built ten sites on ten hosts using ten registrars and ten WordPress themes you’ll be able to write three top ten lists and rank the best of the 720 combinations that were available to you.  It’s a lot of practice and as you’re avoiding patterns and repetition you’ll find yourself stepping out of your norm.

Vary Your Web Hosts

Speed of a web host is important normally but not necessarily when your building a PBN.  While you want your primary or money site to load in under 3 seconds its perfectly fine if your PBN site loads in 7 seconds and that opens the door to all manner of generic no name web hosts.   Your primary goal with multiple web hosts is to utilize a different IP address.

Organizating A PBN Gets Complex
Considering the complexity that can quickly arise when seeking randomness of your sites.

The only two big issues with this model …

Organization OF PBN Resources

What site is down?  Oh….well which domain registrar did I use?  Am I using their nameservers, someone else’s?  Where did I point that to be hosted?  Sure these aren’t that annoying to answer with a 10 site network, but try answering it when you’ve built and scaled up to 200 sites using 7 registrars, 20 name servers, 150 different IPs … it becomes unmanageable as you find yourself searching for your site more than you are building new sites, and why are you having to search?  Maintaining a site is essential, as updates roll out to WordPress, plugins get updated and hackers exploit new vulnerabilities.  If you log into every site you own and spend 5 minutes on each site your 200 domain name network will take 16 hours … or two days a week and consider that you only spend 5 minutes on a site, you likely didn’t fix any issues and took no breaks!  It’s time to consider an apprentice or spreadsheets that fully document every aspect of your network, or both.

Uptime Monitoring

Somewhere around 100 domains I figured out I needed to approach this like an enterprise would and have actual uptime monitoring allowing me to see the state of the network easily.  UptimeRobot allows you to set up 50 monitors on a free account.

Uptime Monitoring Your PBN

In the real world 94% Uptime is horrible.  Consider that in the last 30 days I had a recorded 104765 minutes sites were down in this sample of sites.  I had issues with a server getting attacked by someone using 1700 servers causing a DOS attack.  Why?  Anyone’s guess … usually its a game to them and they aren’t paying for those 1700 servers but they’re other people’s hacked resources being used to grow their network.

You may be interested in MainWP or InfiniteWP … Godaddy provides Godaddy Pro.  You need to be mindful that these only work when they work and will they give away a signature pattern?  Likely they can create an easier management solution but easier is dangerous.

Costs Ballon And Randomness Prevents Savings

As you scale up from 10 to 20 to 50 sites your going to wake up one day and realize youre spending hundreds of dollars a month on infrastructure and all of your time will now be consumed with maintaining your network.  Adding someone to help you is going to increase costs and take your time to train them in being effective at maintaining the network.  Be careful who you bring in to help you, friends are obvious choices but when they get upset about something unrelated to the network they could leave you high and dry.  Worse yet, they are the most likely to teach you a lesson by bailing on you for a couple weeks.  Trust the people who are in it for the money … pay them more than they can get at a retail job to build loyalty to your mission. They need not be technical people but they need to understand that if a site is down, Google can’t index it and that backlink is missing now.  They need to be able to follow a logical progression and understand the parts that are in play to help you maintain the site.

The obvious answer to addressing costs is to bundle services and make sure you’re utilizing resources in the most effective manner but that is accomplished by making patterns.  You can’t find cost savings by giving away your sites.

Cloudflare Allows Consolidation And The Pattern Is Indistinguishable

Cloudflare Use For PBNs
Cloudflare allows some consolidation while masking the pattern

12,000,000 sites utilize Cloudflare’s free services which include masking your host servers IP, CDN services and security.

Cloudflare offers the ability to hide among the masses.  Who is Cloudflare?  They stand in front of your server and take the brunt of the internets crap.  Upwork.com, Medium.com, Themeforest.net, Chaturbate.com are among the names using Cloudflare.com services.  Some estimates suggest that Cloudflare is about 8% of the entire internet.  Thats huge!  At one point they found themselves protecting the Israeli government’s network as well as the PLOs.Cyber Warfare: Cloudflare In The Middle

Using Cloudflare is hiding in plain sight and free.  I recommend it but in a mixture capacity still have some sites out side of their network just to avoid any one bottleneck, it would seem odd if 100& of the sites linking to a domain are using Cloudflare….remember they are 8% and while the largest chunk of the internet they aren’t the internet.

This article has focused mainly on external and infrastructure concerns of building a PBN.  This is really a third of topic and in the coming weeks I’ll include two more posts that address on site content issues of building a PBN and site design considerations for a network of sites.

Ultimate SEO”

Updates That Matter AND Updates That Don’t :SEO Basics

Updates That Matter AND Updates That Don’t :SEO Basics

Updates That Matter AND Updates That Don’t :SEO Basics

Updates That Matter AND Updates That Don’t :SEO Basics

Free Auto Blogger

Free Auto Blogger
Free Auto Blogger
data-elementor-type=”post” data-elementor-id=”6468″ class=”elementor elementor-6468″ data-elementor-settings=”[]”>

Ultimate SEO”

Backlinks 101 – SEO’s Off-page Often Ignored Power Ranker

First off a little disclosure this article over laps the Backlinks category of the FAQ.

What Are Backlinks?

Backlinks are links from other sites.  Think of them as votes of affirmation.  Only one vote can come from a domain so for SEO purposes it doesn’t matter if there are 100 or 1 link from the same domain one link is the count you gain.  Subdomains are viewed separately…thats why yourblog.tumblr.com isn’t a tumblr backlink.  Now those other links may increase traffic to your site but in regards to SEO value its one vote.  Some call this metric “Domain Pop” … how many different domains link to a site.  It’s also gotten more complicated as people would host multiple sites on a shared IP.  How many backlinks come from different IPs is “IP Pop.”  It’s common to see a little higher domain pop than ip pop but if its a huge gap its suspect.

The more domains that link to you the more authoritative you must be right?  Well Kinda.  If 1000 domains link to your site you likely are more authoritative than a site that 3 sites link too.  Not all domains or votes or backlinks….are the same.  A link to your site from UltimateSEO.org carries with it the weigh attributed to that site by its backlinks.  People refer to this as “link juice” basically the backlinks coming in to a site fuel the backlinks leaving a site.

Link juice prevents someone of registering 10 new domains and making 10 backlinks to their original site because those ten new sites probably lack link juice from their own backlinks.  Generally said though backlinks increase a site’s domain athority or citation flow.  Different companies refer to the authority of a site differently.  Beyond DA and CF there is also LIS but I have found DA to be the best singular indicator of a sites worth.

You can see a site’s backlinks from many indexes, most are paid.  Ultimate SEO recommends Monitor Backlinks if you want a tool that is really good at backlinks.  UltimateSEO received nothing for that endorsement.  The endorsement or vote …. as you see it’s a backlink.

What Kinds Of Backlinks Are There?

No-Follow vs Do-Follow Backlinks

No-Follow vs Do-Follow Backlinks

Beyond saying Good and Bad there are actually a couple to be aware of “follow” or “do-follow” and “nofollow.”  They get their names by the instruction they give search engine crawlers…no follow links mean don’t follow this to that site.  In theory a regular link is a follow link and serves as the backlink you ultimately want.

Some reason folks went a little crazy and no-followed everything … even internal links.  No-follows were meant to combat link building schemes such as blog comments.  While its fine to have no follow links to your site there should be a limited mixture of them in relation to your actual do-follow links.  No-follow links are still indexed and I feel strongly have some SEO value still even if its just to drive traffic to your site.  In the end you want do-follow links because they come as full fledged votes for your site, where as no-follows are more or less saying “here is this link to a sight I don’t want to be associated with necessarily.”

It’s that distance that makes “no-follows” a poor source of SEO efforts and its why you should use them sparingly in internal links.  Why would you send a signal to Google that you don’t stand behind an internal link to yourself?  Some try to hold onto all the link juice coming in and no-follow” every external link, this is a poor practice and its been shown that linking your content to relevant good external content helps you.

No-Follow Internal Links…Just Don’t

I rarely use no-follow links, I kinda think they system there is broken so I just follow them all.  Sometime ago people started no-following everything and lead their link juice to specific pages they wanted to rank.  Since this was a misuse of the no-follow Google changed how it handled no-follows, it doesn’t keep the juice in your site or on a page it just disappears.  No-follows take the same amount of link juice as a regular link but no one gets it.  Pointless then right?  We’ll debate that more another day.

What Is Anchor Text?

Anchor text is the “keyword” of a backlink.  Ultimate SEO for example is anchor text for the link https://ultimateseo.org which that link had no anchor text.  Anchor text defines the backlink vote.  If enough people make a link to your site like “Miserable Failure” it will teach Google that the target of that link is a miserable failure.  This happen to George W Bush’s White House biography page long ago and is called a “Google Bomb”.  It’s that old saying…if you say something often enough it can become true.

How Many Do I Need?

A lot.  You need as many as you can get from as many places as you can get them.  Just keep in mind that a backlink from my personal site isn’t as powerful as a backlink from the CDC.gov website …. they have the authority.  Thats also why .edu and .gov backlinks are especially coveted.

Backlinks

Backlinks

A quick rule of thumb to determine how many you need is to simply Google the keyword you are attempting to rank for….lets say “cool music from the 60s.” I get pastemagazine.com leading the pack.  According the SEMrush.com that site has 2.7 million backlinks coming from 36,700 domains on 44,300 IP addresses.  So roughly keep that your target if you want to rank #1 for “cool music from the 60s.”

How Do I Get Backlinks?

Many ways….the Gods honest truth is to do it the obvious way …. by having content worth linking too.  If you want a page to rank at the top you need a site thats fast, optimized on page, has relevant … awesome content … and people will backlink to you.  Over years and years and years and you’ll need to keep that content better than everyone else’s … thats not super realistic though.  Sometimes the best content is on page 2 and it’ll stay there…I often Google something and skip the first things just cause they are often just the most SEOed things.  BUT most people by far pick the first result, then the second and so on.

What Are Some Popular Link Building Techniques?

So you need to prime the pump and simulate organic growth and popularity and now you’re in a link building scheme.  Some are looked down upon more than others but make no mistake any attempt to gain backlinks is a link building scheme.  Press Releases, Guest Blogging, Commenting in Forums, making profiles on other sites, link swapping, selling or buying links and finally PBNs.  PBNs are private blog networks where you make zombie sites that link to your important site … but considering that the example above had 37,000 domains linking to it how effective is a network of say 200 sites?  Well surprisingly effective…and thats why Google hunts PBNs like Buffy the vampire slayer.

Thats our Backlinks 101…I’ll talk more about some of these concepts in future posts.

Ultimate SEO”

https://matt2.info/backlinks-101-seos-off-page-often-ignored-power-ranker/