Category: Matthew Leffler

PBNs: Private Blog Network – The Crack Habit Of SEO

First off, lets note that PBNs are not viewed well in traditional SEO and are hunted like witches in Massachusetts in the 1600s.  They must be large to matter, having anywhere between 20 to several thousand sites. They are the equivalent of building dozens of WordPress sites taking hours and hours from other SEO opportunities. They work.

What Are Private Blog Networks?

Private or Personal Blog Networks, PBNs are sites built with the purpose of providing backlinks to another site.  This other site is often called “the money site.”  Google is known to be hostile to these sites and prone to deindexing those associated. It’s not as simple though to say dont have one, it may destroy you and your site.  It also has a very good chance to increase rankings, keywords and site visibility.

It is an search engine optimization (SEO) strategy both loved and hated by many SEO professionals. While someone just getting into the marketing game might think that PBNs are just a “flavor of the month” strategy doomed to fail, be assured that PBNs have been around for well over a decade as a successful SEO strategy.

Do PBNs Work?

If they didn’t why would Google care?  Drawing conclusions from an online forum “PBN work as well as they have been working since the start of PBN” “As long as backlinks will be the primary SEO factor, PBNs are not going anywhere.” “PBN’s work, but the cost of remaining competitive is gradually getting higher. Expired domains are getting more expensive, you can’t just have a crappy domain full of spun content and linking only to your money site and expect it to be effective, or not put you at higher risk of a penalty.

SEO is a money game more than ever. If you can afford a high end, relevant domain for your money site and then your own independent PBN for it with a good writer churning out great content on both the PBN and money site, you probably will rank well. Nothing in SEO in certain though, I have used PBN services with great success, and also I see competitors ranking without all of this, so it’s still a gamble in the end.

I’m not sure how Google would compile their results without a weighted emphasis on links. Everyone can build a whole site of authority content, but what makes the difference between that and an established site? Links.”

How Do You Spot A PBN?

PBNs are much more sophisticated and may be harder for users to spot because the sites span different industries, topics and layouts. When determining if a site is part of a PBN:

  • Hosting. Are they all on the same IP? You can use SpyOnWeb.com or similar tools to identify what sites are hosted with any other site.
  • Site design. Do the sites all use a similar design, navigation, color scheme?
  • Similar themes. WordPress themes sometimes have the theme name in the code. Check the source code in your browser.
  • Site ownership. Check WHOIS database for the contact information for the owner of the sites. Having hidden WHOIS data is a red flag. If all of the site owners are the same, it’s obvious the blogs are connected.
  • Duplicate content. Copy a paragraph into Google search to see if the content exists on other sites.
  • Backlink profile. Check the backlink profile in Ahrefs or Majestic (these are the largest databases of links) to see how much interlinking is occurring between sites.
  • Images and videos. Since videos and images are difficult and expensive to recreate, these are likely going to be duplicated on other sites. Use Google image search or video search to find similar pieces.

Checkout this article for anecdotal information on 11 PBN experiments.

Ultimate SEO”

PBNs: Private Blog Network – The Crack Habit Of SEO

First off, lets note that PBNs are not viewed well in traditional SEO and are hunted like witches in Massachusetts in the 1600s.  They must be large to matter, having anywhere between 20 to several thousand sites. They are the equivalent of building dozens of WordPress sites taking hours and hours from other SEO opportunities. They work.

What Are Private Blog Networks?

Private or Personal Blog Networks, PBNs are sites built with the purpose of providing backlinks to another site.  This other site is often called “the money site.”  Google is known to be hostile to these sites and prone to deindexing those associated. It’s not as simple though to say dont have one, it may destroy you and your site.  It also has a very good chance to increase rankings, keywords and site visibility.

It is an search engine optimization (SEO) strategy both loved and hated by many SEO professionals. While someone just getting into the marketing game might think that PBNs are just a “flavor of the month” strategy doomed to fail, be assured that PBNs have been around for well over a decade as a successful SEO strategy.

Do PBNs Work?

If they didn’t why would Google care?  Drawing conclusions from an online forum “PBN work as well as they have been working since the start of PBN” “As long as backlinks will be the primary SEO factor, PBNs are not going anywhere.” “PBN’s work, but the cost of remaining competitive is gradually getting higher. Expired domains are getting more expensive, you can’t just have a crappy domain full of spun content and linking only to your money site and expect it to be effective, or not put you at higher risk of a penalty.

SEO is a money game more than ever. If you can afford a high end, relevant domain for your money site and then your own independent PBN for it with a good writer churning out great content on both the PBN and money site, you probably will rank well. Nothing in SEO in certain though, I have used PBN services with great success, and also I see competitors ranking without all of this, so it’s still a gamble in the end.

I’m not sure how Google would compile their results without a weighted emphasis on links. Everyone can build a whole site of authority content, but what makes the difference between that and an established site? Links.”

How Do You Spot A PBN?

PBNs are much more sophisticated and may be harder for users to spot because the sites span different industries, topics and layouts. When determining if a site is part of a PBN:

  • Hosting. Are they all on the same IP? You can use SpyOnWeb.com or similar tools to identify what sites are hosted with any other site.
  • Site design. Do the sites all use a similar design, navigation, color scheme?
  • Similar themes. WordPress themes sometimes have the theme name in the code. Check the source code in your browser.
  • Site ownership. Check WHOIS database for the contact information for the owner of the sites. Having hidden WHOIS data is a red flag. If all of the site owners are the same, it’s obvious the blogs are connected.
  • Duplicate content. Copy a paragraph into Google search to see if the content exists on other sites.
  • Backlink profile. Check the backlink profile in Ahrefs or Majestic (these are the largest databases of links) to see how much interlinking is occurring between sites.
  • Images and videos. Since videos and images are difficult and expensive to recreate, these are likely going to be duplicated on other sites. Use Google image search or video search to find similar pieces.

Checkout this article for anecdotal information on 11 PBN experiments.

Ultimate SEO”

52 Tools And Counting: Mostly Free SEO Tools – I Actually Use

52 Tools And Counting: Mostly Free SEO Tools – I Actually Use
52 Tools And Counting: Mostly Free SEO Tools – I Actually Use

Work In Progress

Thanks for checking in with Ultimate SEO, this site is a side project as my client’s sites are the main one.  This means I may often have edits and unfinished elements to circle back too.  I encourage you to feel free to let me how this site could be better using the contact form.

Ultimate SEO”

Bad Backlinks: 100 Sites You Don’t Want A Backlink From.

Bad Backlinks: 100 Sites You Don’t Want A Backlink From.
Bad Backlinks: 100 Sites You Don’t Want A Backlink From.

Bad Backlinks

UltimateSEO.org has backlinks from about a thousand domains.  In a recent review of these I found an odd reoccurring link from multiple domains but all with the same content and titles.  I was introduced with “The Globe” which charges sites to NOT list them or makes money from SEOs paying them to not backlink to them.  At $36 a link they’re likely insane and I bet its bringing in some money.  But before we go all crazy and start paying Ransomlinks (if its not a word I claim it … Ransomlinks are backlinks from bad sites meant to lower your SEO score unless you pay to not be linked too.)

In reviewing the situation I ran across a list of the most disavowed sites.  I figured Id share that with you below, but before I do what outcome did I choose for these bad links pointed to my site?

  1. Option 1 Pay: Heck No! Then the terrorists win.
  2. Disavow: No! Don’t use disavow unless Google has placed a manual action against your site.  I’m skeptical anyhow of the tools purpose and Google itself says there is no need to use the tool unless you’ve been penalized and told by them you are being penalized.
  3. Do Nothing: Yes! Don’t do anything. Google likely knows about the Ransomlinks scheme and has already penalized the site by deindexing it.  There are so many random domains its going to be a mess to address so let it be unless you have a seen a negative affect.  In other words…before you saw your leg off wondering if that spot is cancer…stop and find out.
  4. An idea: 301 Redirect Them…seriously…all of these links point to a subdomain that until now hasn’t existed.  Most others who are talking about this site note a similar subdomain targeted.   I could create the targeted subdomain and redirect all links to it from my site back to theirs.  🙂  

I’m opting for the third as I dont have any indication that Google cares about these Ransomlinks.  They may actually bring some random traffic of use so redirecting them would take that from my site.

[democracy id=”2″]

And now the most disavowed sites…

Most popular websites disavowed by webmasters

1blogspot.com
2blogspot.ca
3blogspot.co.uk
4ning.com
5wordpress.com
6blog.pl
7linkarena.com
8yuku.com
9blogspot.de
10webs.com
11blogspot.nl
12blogspot.fr
13lemondir.com
14blog.com
15alonv.com
16tistory.com
17searchatlarge.com
18dvpdvp1.com
19typepad.com
20nju-jp.com
21bluehost.com
22wldirectory.com
23tumblr.com
24hyperboards.com
25directoryfuse.com
26prlog.ru
27informe.com
28ligginit.com
29theglobe.org
30pulsitemeter.com
31articlerich.com
32weebly.com
33the-globe.com
34blogspot.no
35theglobe.net
36articledashboard.com
37dig.do
38seodigger.com
39cybo.com
40fat64.net
41bravenet.com
42cxteaw.com
43askives.com
44mrwhatis.net
45insanejournal.com
46xurt.com
47freedirectorysubmit.com
48commandresults.com
49sagauto.com
50internetwebgallery.com
51freewebsitedirectory.com
52ewbnewyork.com
53000webhost.com
54tblog.com
55directorylist.me
56analogrhythm.com
57snapcc.org
58bravejournal.com
59weblinkstoday.com
60m-pacthouston.com
61linkcruncher.com
62tripod.com
63cogizz.com
64niresource.com
65over-blog.com
66ogdenscore.com
67free-link-directory.info
68alikewebsites.com
69folkd.com
70djsonuts.com
71uia.biz
72bangkokprep.com
73forumsland.com
74punbb-hosting.com
75hostmonster.com
76blogspot.in
77siteslikesearch.com
78bookmark4you.com
79siliconvalleynotary.com
80listablog.com
81poetic-dictionary.com
82linkspurt.com
83cultuurtechnologie.net
84azjournos.com
85exteen.com
86articletrader.com
87blogspot.com.au
88delphistaff.com
89altervista.org
90media-tourism.com
91woodwardatelier.com
92holdtiteadhesives.com
93lorinbrownonline.com
94tech4on.com
95popyourmovie.com
96trilogygroveland.com
97foqe.net
98directorybin.com
99eatrightkc.com

Ultimate SEO”

Bad Backlinks: 100 Sites You Don’t Want A Backlink From.

Bad Backlinks: 100 Sites You Don’t Want A Backlink From.

PBNs: Private Blog Network – The Crack Habit Of SEO

First off, lets note that PBNs are not viewed well in traditional SEO (UltimateSeo.org) and are hunted like witches in Massachusetts in the 1600s.  They must be large to matter, having anywhere between 20 to several thousand sites. They are the equivalent of building dozens of WordPress sites taking hours and hours from other SEO (UltimateSeo.org) opportunities. […]

SEO (UltimateSeo.org).org/”>Ultimate SEO (UltimateSeo.org)

52 Tools And Counting: Mostly Free SEO Tools – I Actually Use

52 Tools And Counting: Mostly Free SEO Tools – I Actually Use

SEO Tools – The Ultimate List

There are actually a couple lists of tools on this page.  Check them out and come back for more in the future.  What you wont find in this list is a tool that has asked or paid or communicated with me concerning the list.  This is an honest collection of what I want to keep links too.  If you want to be on the list feel free to maybe comment?  If I find it useful and use it I’ll add a link.  Otherwise maybe someone else will like it from your comment link and they can make there own list. 🙂

Over 50 SEO Tools, Mostly Free

As I go through my SEO day I type the same addresses over and over to get to a collection of useful tools.  So I decide to post them as links once and for all, for my own benefit but also for others who may come here for a backlink indexer but find there isn’t one … but there is a list that includes one of the best.

A quick highlight of some of the tools and how I plan to build on this simple list.  First, I’ll address the second thing I noted…I plan to build the list out from its initial 52 to hopefully a hundred with the promise I’m not just adding crap tools or duplicate tools over and over.  Now as a highlight of some of the best tools on this list I’ll put some details in the coming weeks in a section below the list. There is also another mini list that includes tools for text and html below the main list.

More Tools – Text and HTML Free Tools

I’ve turned 40 today so I figured I’d make a top 40 list of tools and guides. The first one I’ll note I didn’t use for Web Design, I just used it to make a choice for me.

Generate Random Choice – When you’re on the fence and need some decision help.

Random Word Generator – Brainstorming

Adwords And Titles

Capitalize the First letter of Each Word In A Sentence

Free Photoshop Like Web Tool

Pixlr

Site Speed

Compress HTML Code

Uncompress HTML Code

CSS Minifier

Merge CSS OR JS Files

Testing

CSS HTML JavaScript With Output Test Environment

Fast Web Design

Hexadecimal Color Picker

JavaScript Popup Maker

HTML List Generator

Convert URLs to HTML Links

CSS

CSS Beautifier

HTML Modifiers

HTML Formatter

Convert line breaks to paragraphs

Remove Duplicate Lines

CSV

CSV to XML Converter

Text Format And Order Modifiers

Alphabetical Order Tool

Remove Line Breaks from Text

Date And Time

Epoch Timestamp To Date

Time zone list – HTML select snippet

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Web Site SEO Visualizations

Web Site SEO Visualizations

Web Site SEO Visualizations

I’m a visual person as I believe most of us are which is why I am fascinated by these images of sites that I have visualized.  Green dots are working pages, blue dots are redirects and orange dots are pages that don’t exist or are forbidden.  The connecting lines represent link structure of a site.  The larger a dot the more traffic it receives.

Visualize Web Sites

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